Benjamin Hoffman

Benjamin Hoffman

Senior Manager, Competitive Intelligence
Adobe

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About this Speaker

Ben is a solutions and service-oriented professional with deep experience in competitive intelligence, account management, market research, customer success, product marketing, program management, strategy, sales enablement, and cross-functional project management. His experience has centered around the enterprise software industry. In this sphere, he has worked on the agency side (IDC, C Space) as a trusted advisor to key clients (Hearst Media, The Atlanta Falcons, Tennis.com, Teleflora, LendingTree), as well as on the vendor side (Pegasystems, UiPath, Datto, and now Adobe), where Ben consulted internal teams on competitive and market intelligence, sales enablement, and positioning and messaging.

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